Key additions add over 30 years of combined higher education marketing and education technology experience
NEEDHAM, MASS. (PRWEB) JULY 11, 2018
PlatformQ Education, the leading provider of digital engagement solutions for higher education, recently introduced new key leadership additions supporting the company’s growing portfolio of college and university partners.
Gil Rogers, a recognized leader in student insights and enrollment management strategy, has joined the team as Vice President of Marketing and Strategy. Rogers, a former admissions leader, brings nearly 15 years of experience in higher education and education technology; most recently serving as Director of Marketing at the National Research Center for College and University Admissions (NRCCCUA). While at NRCCUA, Rogers led a revitalization of the company’s research and content marketing efforts through strategic National and regional speaking engagements. In his new role, Rogers will develop the company’s market insights efforts and grow key strategic partnerships in support of college-bound students and future product enhancements.
“I’ve spent my entire career focusing on fixing challenges admissions officers across the country face at the top of their recruitment funnel.” Rogers said, “PlatformQ Education, and our Conduit engagement platform, is uniquely positioned to revolutionize how students and schools interact and stay connected throughout the entire college admissions and recruitment process.”
Catie Clark has joined PlatformQ Education as its new Director of College Partnerships. Clark brings nearly 15 years of experience in education technology, serving in leadership and business development roles at Chegg and Straxis Technology. Clark will lead the company’s efforts to develop new partnerships with colleges and universities that are ready to maximize their service of prospective students
Jillian Proia has joined PlatformQ Education as its new Senior Manager, Product Marketing. Proia brings 5 years of enrollment management and technology experience to the team and will leverage her extensive exposure using a variety of CRM and Email Marketing tools to drive partner success on the Conduit platform via its Q-Mail and Q-Message services. Additionally, Proia will work to further refine the company’s data integration priorities.
PlatformQ CEO Robert Rosenbloom said, “The college admissions process continues to become more and more complex. At the same time, we are in a period of great innovation.” Rosenbloom continued, “These key additions to our team enable PlatformQ Education to continue to lead and change the way our over 200 college and university partners engage with their future students.”
About PlatformQ Education:
PlatformQ Education is changing the world of enrollment management. With its suite of products, including Conduit, CollegeWeekLive and Campus Connect, PlatformQ Education enables institutions to meaningfully engage with students, parents, and counselors at every stage of the enrollment funnel. Whether the goal is to increase applications or influence accepted students’ decisions, more than 200 institutions rely on PlatformQ Education. For more information, please visit http://www.platformqedu.com.
Vice President, Marketing and Strategy