The past year has been a transformative year thanks to COVID-19. The way students and schools connect and engage has evolved at a rapid pace. Our partners have learned so much and adapted as they seek to stay ahead in this new reality. […]
PlatformQ Education, the leading provider of virtual engagement software and strategic services, today announced key enhancements to the Conduit webcasting platform ahead of the critical 2021 yield phase of the admissions, recruitment and orientation process. These new features will enable admissions and enrollment leaders to streamline the process of self-scheduling, launching and producing virtual visits and events; ensuring audiences may access the immersive Conduit experience while empowering admissions teams to self-manage events more effectively. […]
In a post-college fair world it can be easy to fall into the trap of continuous effort with mixed results. Zooming from meeting to meeting or waiting patiently for a “visitor” in a virtual booth took up a lot of time this fall; contributing to double digit declines in inquiries and applications. […]
When the University of Notre Dame sets out to recruit their incoming class, they are keenly aware that the entire family is involved in the process. Parents often have even more questions than their student in learning about an institution and confirming the next steps towards their child’s dream of attending college. This fall, they planned a robust schedule of virtual events that were focused on students and their families. […]
The University of South Carolina recognized that due to the COVID-19 pandemic their fall open houses, typically a large driver of prospective student interest, historically serving thousands of students from across the nation, would need to be re-imagined for a virtual format for 2020. Additionally, the team wanted to avoid hosting webinars on platforms with bandwidths that might not accommodate their large audiences.The admissions team was seeking a partner to ensure their content met and exceeded student expectations on a platform that was not only reliable but also unique to the institution. […]
As an institution with a focus on entrepreneurship, Babson has no shortage of alumni success stories to share. This creates a unique opportunity to create meaningful and engaging content for prospective students, while also providing alumni with ways to become involved in the campus community from afar. […]
A University accustomed to needing to cast a wide net during their travel season found themselves, like most other higher education institutions, needing to update their traditional plans for safety and travel restriction reasons. This provided an opportunity to rethink the repetitive admissions information presentations and better utilize the strengths and time of staff while still maximizing outreach and student engagement vital to enrollment metrics. […]
PlatformQ Education today announced its latest enhancement: QTags. With resources getting tighter and tighter on college campuses it is important for enrollment marketers to ensure their investments are getting the greatest ROI. QTags allow Conduit users to integrate their virtual event activity into their CRM and marketing attribution data by incorporating tracking codes from leading third-party tracking platforms within Conduit landing pages and event pages; providing crystal clear visibility into virtual event and continuous engagement programs on overall traffic and audience qualification. […]
As the COVID-19 pandemic continues to disrupt the way colleges and universities serve incoming students one outcome is becoming more and more likely; new student orientation will (once again) need to happen virtually. Further, even when we return to in-person orientations there will still be ample opportunities to improve new student orientation with a combination of on-demand virtual content ahead of and after in-person experiences. […]
At the height of the COVID-19 pandemic, institutions scrambled to replicate in person events virtually any way they could. Some used Zoom. Some used social media streaming. Many chose to shift their efforts to the Conduit platform for a better end-user experience. But, no matter which way we went, the emphasis for everyone was “live events”. […]