An Executive Leadership Forum Discussing the Potential Realities of Travel Being “Off The Table” This Fall
In April 2020 it seemed that every institution turned on a dime to quickly adapt their in person and regional events to virtual ones in support of their incoming class. Heading in to fall planning, we have one luxury that we didn’t have in the spring … A little extra time to think more strategically about how to best ensure prospective students are reached and supported through the process while also understanding that in-person events and virtual ones are not the same.
This panel of experts will discuss how their institutions are tackling the challenges of what a fall recruitment plan with limited events and travel looks like and how they will be blending online engagement with legacy communications to maximize student support and success.
Meet the Panelists
Cuca Acosta
Associate Director, Admissions
University of California, Santa Barbara
Courtney Minden
Vice President of Enrollment and Dean of
Admissions & Financial Aid, Babson College
Alice Arredondo, Ed.D.
Director of Admissions, University of Missouri – Kansas City
Jay Murray
Associate Vice President of Enrollment Services, Western Connecticut State University
Mallory Willsea
Vice President, Operations and Strategy, PlatformQ Education
Joyce Lantz
Director of Recruitment and Communications, University of Notre Dame
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