Misc. Archives · PlatformQ Education

Tactics for Video-Powered Student Recruitment — Part 1

Posted on June 1, 2022 by Nicole Lentine

During the height of the pandemic, the rapid shift to a virtual environment led many institutions to copy the structure of their in-person events in the digital sphere. While there’s still value in live events, it’s unsustainable to build a virtual strategy centered around these types of engagements; particularly when trying to translate a day-long in-person open house into an online experience that will keep viewers engaged along the way. […]

Woman sits at desk, facing her laptop screen. She is producing video content and smiling.

[INFOGRAPHIC] The Dos and Don’ts of Digital Engagement

Posted on May 11, 2022 by Nicole Lentine

Excited to produce short and informative video content to support your student recruitment strategies, but not sure where to begin? Director of Client Strategy Hanna Taylor shares her expertise on what to avoid and ways to set yourself up for success. […]

2022 Higher Ed Marketing Predictions, Ideas, And Other Musings

Posted on January 12, 2022 by grogers

Join Zach Busekrus, Founder of Enrollify, and Gil Rogers, Executive Vice President at PlatformQ, for an action-packed brainstorming session on what higher ed marketing in 2022 will look like. […]

PQE Founder Featured in Starter Stories Podcast by Enrollify

Posted on December 9, 2021 by grogers

Meet Robert Rosenbloom, Founder and CEO of PlatformQ Education.

Robert came from a family of entrepreneurs. His grandfather started his own real estate business after immigrating from Europe and his father also started and ran his own business. […]

Spring Forward Instead of Falling Back

Posted on November 12, 2021 by pqadmin

Everyone is exhausted and overwhelmed with what they have to do on a daily basis. There isn’t enough time and the excessive amount of turnover in admissions only makes this worse. […]

Great Resignation Hits Financial Aid

Posted on December 29, 2021 by dbliss

Higher education has been hit hard by the Great Resignation, so it’s no surprise that Financial Aid and Scholarship offices are also experiencing staffing shortages.
[…]

The “AHA” Moment: Reimagining Virtual Tours (Part Two)

Posted on October 27, 2021 by jvanopijnen

We all agree that there’s something to be said for the “aha” moment a student experiences when they realize your institution is the one for them. But how can we create that “aha” moment beyond the in-person tour and make it possible in a virtual environment?
[…]

The “AHA” Moment: Reimagining Virtual Tours

Posted on October 27, 2021 by pqadmin

“We just have to get them on campus. I know that once they step foot on our campus, they will feel that ‘aha’ moment and know that our school is the one for them.” We have all heard this phrase in one form or another, and many of us have believed it up until the pandemic forced colleges and universities to pivot to virtual options.
[…]

Marketing and Data Privacy Updates. Cartoon image of a woman editing emails at her desk.

Marketing Changes | Engage Events and Conduit

Posted on October 18, 2021 by pqadmin

If you aren’t keeping up with the sea of changing marketing and data privacy updates, you’re not alone. However, as your partner in virtual engagement, we want to ensure you understand the hurdles you are (or will soon be) facing and — more importantly — prepare you with the unified and easy-to-manage tools to level-up your enrollment efforts. […]

Access Babson

Posted on October 12, 2021 by pqadmin

Access Babson is designed to support U.S. high school seniors traditionally underrepresented and/or underserved in higher education including: low income, first generation, rural, African American, Latinx, Native American, or Asian American students and is open to any student committed to creating an equitable and inclusive community. […]